Initially, Justfats only accepted orders over Whatsapp and payments in cash or via digital wallets. But as their business grew, they needed an online store that could accept a wider variety of payment options. They also needed a more organized way to showcase their desserts, describe their vision and explain the health benefits of their offerings.

How we addressed the problems

The Scrolltop team focused on creating an eCommerce website that targeted each of their problems precisely and followed a 'less is more' approach.
 
First, the design team worked to highlight the differentiating factor about how Justfats desserts were healthier than regular desserts. Second, we focused on a neat view to showcase the products allowing customers to quickly decide their order. Since the desserts themselves were something that people would generally be familiar with, we focused less on describing the products and more on creating an experience that promoted quick selection. Lastly, a seamless checkout experience was integrated, along with a payment gateway to accept all modes of payment.